Focus your efforts on optimizing title tags and meta descriptions. These are the first impressions search engines and users see; precise keyword targeting here directly impacts click-through rates. Aim for unique, compelling descriptions under 160 characters, incorporating your primary keywords naturally.
Next, analyze your backlink profile. High-quality backlinks from authoritative websites significantly improve your search ranking. Identify low-quality or spammy links and disavow them through Google Search Console. Prioritize building links from relevant and trusted sources.
Finally, thoroughly examine your website’s page speed. Slow loading times negatively affect user experience and search ranking. Optimize images, leverage browser caching, and use a content delivery network (CDN) to reduce latency and improve your search engine performance. Target a page load time under 2 seconds.
